THINK STRAIGHT - FOR ARTISTS

"I went into the business for the money, and the art grew out of it. If people are disillusioned by that remark, I can't help it. It's the truth."  

~ Charlie Chaplin

 

As artists we understand the pressures of business on your art, especially for students who are approaching the industry for the first time. The creation process and the business requirements are difficult to balance - one thrives in an environment free of expectations and classifications. The other demands practicality and tries to define our art in unequivocal terms.

 

Though it seems contradictory, in our experience we believe that artists are able to harness the tools of business to grow their work beyond what they thought possible.  

 

We help you engage professionally without compromising your artistic integrity. We acknowledge the emotional and practical costs of producing art and work towards creating business practices that support these investments. We explore tools that progress your work and ignore those that are a hinderance to your art.

 

We believe in the value of business and it's ability to not only connect you with your audience but to assist in meaningful, progressive collaborations.

If you don't take yourself seriously, nobody will. 

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© 2016 Think Sideways. All Rights Reserved.

Think Sideways acknowledges the traditional custodians of the land on which we operate, the Gadigal people of the Eora nation, the Turrbul and the Jagera peoples. We pay our respects to their Elders past, present, and emerging.